Sag New Media Agreement 2018

As a content creator or digital marketer, understanding the latest legal agreements and regulations can be crucial to ensure you’re abiding by the law and growing your audience. One recent agreement that affects the entertainment industry is the SAG New Media Agreement 2018.

SAG-AFTRA, or the Screen Actors Guild‐American Federation of Television and Radio Artists, is a labor union that represents performers in various industries including film, television, and digital media. The SAG New Media Agreement 2018 is a contract between SAG-AFTRA and production companies that produce content for new media platforms like YouTube, Hulu, and Netflix.

The agreement outlines the terms and conditions of employing union performers for new media productions. It covers everything from rates of pay to working conditions, residuals, and benefits. For instance, it stipulates compensation for performers based on the length of the production, whether it`s a series or a one-off show, and the distribution platform.

One of the most important aspects of the agreement for digital marketers and content creators is that it clarifies the definition of “new media.” According to the agreement, new media is any content distributed via the internet or any other digital platform, regardless of the device used to access it. This includes podcasts, mobile apps, webisodes, and social media content.

Another key point to note is that the SAG New Media Agreement 2018 only covers union performers. If you`re not employing union performers, you are not obliged to sign the agreement. However, if you are working with non-union performers, you may still need to abide by certain rules and regulations depending on the state you`re working in, such as minimum wage laws or workers’ compensation.

As a content creator or digital marketer, it`s essential to stay informed about the latest legal agreements and regulations that affect your industry. By understanding the SAG New Media Agreement 2018, you can ensure that you`re complying with the law and treating your performers fairly. By creating content that meets legal and moral standards, you can establish your brand as a responsible and trustworthy creator in the industry.